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CURA Strategies

CURA Strategies

Health Care Communications & Advocacy

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About Us

Founded in 2016, CURA Strategies is a bipartisan strategic communications and public affairs agency focused on one thing: transforming health care. Our name, CURA—Latin for care, concern and attention to others—exemplifies our mission to take exceptional care of our clients so they can transform the health care system and improve lives.

We believe that if a new solution exists that can help people live healthier for longer, it should be supported and available to patients. Yet, given the complexities of health care, many innovative health care organizations struggle to disrupt the status quo despite their best efforts.

We know how hard it can be to reach the right audiences or motivate the right decisionmakers to take action, and we hate seeing organizations waste time and money on strategies that don’t yield results. That is why one of our core values is to deliver results by partnering with clients to create and execute communications and advocacy campaigns that motivate the right people to take transformative action.

Using our client-centric, customized communications and advocacy approach, we have helped over 60 clients mobilize their missions, guided the launch of 9 national coalitions and received 20 industry awards in just five years.

 
Let’s transform health care TOGETHER

We work with CURAGE

We define CURAge as bold leadership to improve society and help others. Whereas courage is self-focused and individual, CURAge is others-focused and team-centered. It’s taking on our clients’ causes as our own. It’s looking for opportunities to maximize your investment to deliver results. It’s advancing health equity in the pursuit of improved health outcomes for all. With CURAge, taking transformative action to improve health and lives is always a winning strategy.

 

Our CURAgeous culture is brought to life through a set of behaviors and attitudes.

 

We love transforming health care

We serve & contribute proactively

We partner with clients to deliver results

 

 

Our Team

 
Anne Woodbury is a recognized healthcare strategist with a proven track record of successfully designing and executing multifaceted public affairs and communications campaigns that drive transformational change. From non-profits to Fortune 50 corporations, she has worked with medical device and pharmaceutical companies, health tech start-ups, home health providers and health trade associations to make a positive impact on people’s lives.

Anne Woodbury

CEO and Founder

Thy-Ann Nguyen has extensive experience planning and implementing strategic communications programs for organizations across the health care spectrum, partnering with clients to launch highly successful integrated communications initiatives, thought leadership campaigns, product launches and issue-based campaigns. As Managing Director, Thy-Ann oversees CURA’s day-to-day operations, human resources and marketing.

Thy-Ann Nguyen

Chief of Staff

Scott Leezer is a seasoned strategic public affairs expert with over 10 years of bipartisan government relations consulting experience. Mission-driven to achieve success for his clients, Scott strives to make the world a better place for his transformational health care clients. Scott’s genuine understanding of public policy and political landscapes helps him to develop and implement strategic policy agendas that meet his client’s goals and objectives through relationships with key stakeholders.

Scott Leezer

Senior Vice President of
Government Relations

Jen Young is a seasoned communications, marketing and public affairs executive with 25 years of experience. With experience directing integrated campaigns, programs and operations for both health and non-health related corporations, government agencies, trade associations and advocacy organizations, Jen is a dynamic and collaborative leader who excels at facilitating communications within complex organizations and delivering impactful results for clients. 

Jen Young

Senior Vice President

Michael Lisowski is a skilled government relations professional with nearly a decade of experience working on federal public policy. From drafting legislative language and passing bills, to coordinating with coalition partners, planning fly-ins, advocacy days, and roundtables, Michael has participated in all facets of the legislative process.

Michael Lisowski

Vice President of Government Relations

Claire Grant is a communications professional specializing in health care policy and public affairs. Claire has extensive experience leading state and federal policy and advocacy, regulatory, corporate communications, and reputation management initiatives for clients across pharmaceuticals and the life sciences, medical devices, consumer products, hospital and health systems, and health IT.

Claire Grant

Vice President

Kate Lyons is a communications professional with over a decade of experience building successful campaigns to drive profits and increase market share. With extensive experience in campaign optimization, crisis communications and community outreach, Kate is an energetic leader devoted to simplified storytelling for optimal results. Prior to joining CURA Strategies, Kate rebranded a health care system and served as the Public Information Officer during the height of the COVID-19 pandemic.

Kate Lyons

Vice President

Erin Buckley is a communications professional specializing in corporate communications for companies and organizations. Erin is known for her cheerfully persistent approach to project management and her keen eye for detail and editing. Erin is experienced across communications disciplines including social and digital media, though she is particularly passionate about writing and earned media.  

Erin Buckley

Managing Supervisor

Saara Khadir is a driven and collaborative communications professional with over a decade of experience leading public health-focused and patient advocacy campaigns and communications efforts. With expertise in writing, strategic planning and public relations activities, Saara has worked closely with a range of clients including the NIH, nonprofit organizations and biotechs. Saara is passionate about crafting tailored communications that educate and make a meaningful impact on target audiences.  

Saara Khadir

Managing Supervisor

Emily is a design innovator, brand manager, and project management professional with a passion for producing captivating creative content while also providing unrelenting client service. Emily has over 20 years of experience creating and producing designs and illustrations for a diverse spectrum of enterprises, including the private-sector, non-profit organizations and their affiliated partners, and federal government agencies.

Emily Hagen

Associate Creative Director

Sydney Shepherd has extensive experience implementing integrated grassroots/advocacy and government relations campaigns to achieve legislative goals, particularly in the nonprofit sector. Sydney is passionate about elevating the voices of advocates to promote transformational legislative changes in health care.

Sydney Shepherd

Account Supervisor

Falen Petros is skilled at health promotion, education, and community relations. Falen has a passion for health equity and social marketing. Prior to joining CURA, Falen worked at Child Care Aware of America to support Child Care Resource and Referral agencies across the country. Falen’s professional experiences also include serving as a Health Educator at Inova Health Systems. Falen received her Masters of Science in Public Health Education and Promotion from Marymount University.

Falen Petros

Account Supervisor

India Hinton is an innovative and driven public health professional and maternal and child health advocate. India has a wide range of knowledge and experience in health communications, program planning implementation, and identifying and analyzing public health issues that impact community health outcomes. India is committed to advancing health equity and strives to address health disparities of marginalized communities through public health policies, programs, and practices.

India Hinton

Account Supervisor

Patrick Meade is a communications professional specializing in congressional outreach and advocacy, working with health care industry clients to achieve their advocacy and business goals. Patrick graduated from the University of Maryland with a bachelor’s degree in Government and Politics, along with Economics, and interned for two members of Maryland’s Congressional delegation.

Patrick Meade

Account Executive

Diana is an adept strategic communicator specializing in writing, editing, research and thought leadership. Her experience ranges from supporting clients at large public relations firms to freelance content creation and marketing. She is fueled by connection, the power of language to spark action, critical analysis and stories that improve people’s lives. Diana graduated from the UNC Hussman School of Journalism and Media with a Bachelor’s degree in public relations.  

Diana Pressey

Account Executive

Philicia Thompson is a strategic storyteller with experience in digital, owned and earned communications. Her approach to results-driven work begins with a foundation of research and telling authentic and impactful stories to drive successful campaigns. She is a proud Gamecock and graduated from the University of South Carolina with a bachelor’s in public relations and master’s in mass communication.

Philicia Thompson

Account Executive

Aaron Traub is a public relations professional who specializes in media relations, content creation, research and thought leadership. Aaron has worked with clients in the health care, public affairs and nonprofit sectors, helping them achieve deliverable results for their advocacy and awareness goals. Aaron graduated from American University with a degree in public relations and a minor in marketing.

Aaron Traub

Account Executive

After graduating from Virginia Commonwealth University with a bachelor’s degree in Psychology, and working as a paraprofessional in ABA therapy, Collin Walden joined the CURA team. Collin is dedicated to providing in-depth research and helping in any way that he can.

Collin Walden

Account Executive

After graduating from Virginia Commonwealth University with a bachelor’s degree in Interdisciplinary Studies and a minor in General Business, Lula joined the CURA team to apply her disciplines within the communications field. Leveraging her studies in public relations, creative practices and marketing, Lula works with her account teams to help clients achieve their goals. 

Lula Hailesilassie

Account Executive

Savion is an artist & designer skilled at leveraging hand-made elements and computer skills to create interactive, inspiring graphics. He has experience working independently as a freelancer as well as part of larger teams and is fueled by getting to work on new projects. Savion graduated from Northeastern University with a Bachelor’s degree in Digital Art + Interactive Media.

Savion Mercedes

Junior Graphic Designer

David Morrell is a project management specialist with experience across multiple professional service industries including health care, cybersecurity, and technology. David’s strong attention to detail, drive to find and develop solutions, and ability to combine creativity and practicality consistently delivers meaningful and functional solutions for CURA and our clients.

David Morrell

Special Projects Manager

Fernando is an experienced administrative professional with a background in law, administrative work and customer service. In addition to building a reputation for being a dependable and efficient team player, he is also fluent in Spanish and Portuguese and served as a translator in his role as an office manager at a law firm.

Fernando Fatecha

Office Manager

Lynette handles all financial matters for CURA, working closely with the leadership team to advise on financial reporting and relevant accounting and financial tasks.

Lynette Gates

Finance Associate

CURA is committed to fostering, cultivating and preserving a culture of diversity, equity and inclusion.
Read our full policy.

Our Awards

 
SABRE 2021
Silver Anvil 2021
Stevie 2018
Agencies of the Year
Bulldog 2018
Bulldog 2019
PR News Top Places to Work
Agency Elite – Media Relations Campaign
PR Daily 2017
 
SEE ALL AWARDS

CURA Strategies is a proud member of:

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Are you ready to launch a CURAgeous campaign?

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2011 Crystal Drive
Suite 1005
Arlington, VA 22202
703.479.3663

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CURA Strategies is a Women’s Business Enterprise (WBE) and Women-Owned Small Business (WOSB).