Advocacy Resources
Master the art of government, patient and brand advocacy with our Art of Advocacy™ — a free resource hub designed by CURA to empower bold and better health care advocacy.
Art of Advocacy™ is a free resource hub designed to empower bold and better health care advocacy. These tools and frameworks can help guide your strategic planning process and aid you in identifying and approaching the right partners to get your message out.
Why are we giving away our trade secrets for free? Read the blog post. Contact us to be added to our email list to be notified when new tools are available!
Resources
CURA HEALTH POLICY PROFILES™: A GUIDE TO THE FRESHMAN MEMBERS OF THE 117TH CONGRESS
Our free guide to every new member of Congress’ health care background and interests. This comprehensive resource—designed for health care advocates, journalists and government relations professionals—is a convenient tool to understand the latest D.C. power players.
CURA ISSUE PRIORITIZATION RUBRIC™
If you have several advocacy issues to address as an organization but don’t know where to start, or simply need help prioritizing your advocacy initiatives, our Issue Prioritization Rubric™ can help you analyze each issue, assessing the societal, economic and political implications to gain a 360-degree perspective of impact.
CURA INFLUENCER INDEX™
Third-party alliances bolster your credibility and extend your reach beyond what you can do alone—and you’re building lasting relationships along the way! Our Influencer Index™ allows you to identify, compare and prioritize stakeholder groups, helping you get buy-in from internal leaders and build authentic relationships that catalyze change.
Webinars
Learn about CURA’s award-winning integrated approach to public affairs, with a focus on government relations, integrated communications and stakeholder engagement. Each presentation provides best practices, real client examples and downloadable tools and resources that will help you become a more effective advocate.
MAXIMIZING YOUR IMPACT: INTEGRATING COMMUNICATIONS AND GOVERNMENT AFFAIRS FOR SUCCESSFUL ADVOCACY
Break through the noise and achieve your policy goals, once and for all! In this webinar, CURA leadership shares our proven approach to build results-driven communications campaigns.
CHOOSING YOUR BATTLES: A FRAMEWORK FOR DEVELOPING STRATEGIC ADVOCACY PRIORITIES
Learn how we’ve applied our proprietary Issue Prioritization model to successfully advocate for Medicare coverage for opioid treatment programs and direct more than $35 million in federal research funding for cardiomyopathy.
THOUGHT LEADERSHIP IS DEAD: LONG LIVE THOUGHT PARTNERSHIP
Take your organization further by asking big questions and building a community of people committed to finding the answer. That’s the heart of what we call thought partnership. Check out this webinar to learn how to leverage thought partnership in an authentic way.
IDENTIFYING THE RIGHT PARTNERS TO CATALYZE, CONVENE & ALIGN
In an era where thought partnership is the key to influence, learn how to identify and prioritize high-value partners while building authentic relationships that catalyze change. Learn how to use our Influencer Index™ to identify the best stakeholders for your issue.
